Fossil Free USA
Steps to Winning a Campaign
A step-by-step guide to launching and winning a campaign – get started:
Intro How to use this guide
Step 1 Plan events and meetings in your town and city
Step 2 Start building the groundswell
Step 3 Develop your campaign plan
Step 4 Kick off your campaign
Step 5 Actions + escalation Step 6 Introduce the resolution Step 7 More action and escalation! Step 8 Negotiate with your target Step 9 Win!
Step 5 Actions + escalation Step 6 Introduce the resolution Step 7 More action and escalation! Step 8 Negotiate with your target Step 9 Win!
Actions + escalation.
The sky’s the limit here! The goal is to grow your group, build visibility and public support for your campaign, and to make your ask as appealing as possible to your target. Think: fun and political education oriented activities.
Once your campaign has picked up some steam and has a public profile, consider planning events or actions that put direct pressure on your target[s].
Fossil Free is a project of 350.org