As organizers, we must identify moments that allow us to build power, and then flex that power through strategic actions. During the campaign planning process, your core group should identify a sequence of opportunities to take action, to meet with or influence your target. Actions show and build student power, and the actions we take should always be advancing campaign goals and story while giving our targets the opportunity to choose to stand on the right side of history.
Powerful actions tell a powerful story before, during, and in reflection. Your action should always speak for itself, in photos and in the media. So, think visually! This takes intentional planning, training, and praxis.
Over time, your group’s actions should escalate — increase in either risk, frequency, or numbers of participants. But not too fast! You want to make sure your supporters move with you.